30/06/2023

5 tools to help turn your best customers into brand ambassadors

5 tools to help turn your best customers into brand ambassadors

Referral

5 tools to help turn your best customers into brand ambassadors

This is the final roundup in our series of recommended tools to boost your growth marketing strategy, based on each of the stages in the AAARRR, or pirate funnel. We've already covered awareness, acquisition, activation, retention and revenue, which brings us to referral.

Referral marketing is one of the most effective ways to attract new customers and grow your business. However, implementing a successful referral program can be challenging without the right tools.

In this paper,
you’ll learn more about:

Refersion
Crewfire
Friendbuy
Mention Me
Viral Loops

What is referral?

Referral marketing encourages customers to promote a company's products or services, usually in exchange for some type of reward, such as a discount or free product. In the context of the pirate funnel, this method can be a great way to move potential customers from the awareness to the activation stage of the funnel.

This paper is the sixth in a series where our experts here at Emakina share their favourite growth marketing tools, starting with brand awareness. They spend hours trawling and testing the many digital tools available, so you don’t have to.